Top Chocolate Trends for 2024 and beyond - Nordics
Top Chocolate Trends for 2024 and beyond - Nordics
Consumers' attitudes to life are not static but constantly evolving. This impacts the way people indulge in chocolate and other treats. Depending on their mood or mindset, consumers have a specific attitude which will determine the way they buy and the type of indulgence they choose.
You can learn more about how these insights from our exclusive report, that was informed by multiple sources, including proprietary research.
What is the Future of Indulgence?
We know that consumer attitudes are driven by three types of indulgences, which are changing the landscape of the chocolate confectionery industry. But what speicifcally within those indulgences are consumers seeking?
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Harrods (UK)
A vegan bubbly chocolate bar filled with silky aerated chocolate (mindful indulgence). -
Jadis et Gourmande (France)
Chocolate love message with 7 letters of chocolate praliné & gianduja (intense indulgence). -
Beauty Bar (US)
Chocolate for inner peace, focus and glowing skin (healthy indulgence).
Here's what chefs across the world have the say
"I am constantly exploring and experimenting to understand the consumer’s wishes on special diets and health focus. It is a challenge and a motivation to learn about the new dietary options and to discover what ingredients can be used in my new creations."
- Pastry Chef Maricú Ortiz (Mexico)
