The frequency with which people order food for takeout or delivery has increased steadily since the concept was introduced. It didn’t take long for people to buy into the idea of restaurant-quality food in the comfort of their homes with little effort. Now, to-go options have expanded beyond pizza to include almost any food item imaginable.

The recent pandemic saw a sharp increase in in-home dining and the popularity of comfort foods. If a 5-star burger or seafood dish is available for curbside pickup, why not cheesecake or a multi-component plated dessert?

Bakeries and coffee shops have long offered a grab-and-go approach to baked goods and pastries, and recent trends have made this aspect of the restaurant and bakery business even more important.

1. Stand Out: Make sure your menu items are unique and special - something customers can’t get anywhere else.
    
2. Focus on flavour: Chocolate is a MUST. Current flavour trends include citrus, tropical fruit, caramel, and vanilla.
    
3. Go for a mix of Classic & New: While some diners are looking for innovative flavours, many customers seek comfort foods and classic flavours. Offer both!
    
4. Choose your packaging wisely: Keep components separate when necessary, be mindful of items that are best when kept hot or frozen, and choose sustainable packaging whenever possible.
    
5. Promote! Shine the spotlight on your dessert options and consider offering promotional pricing.